I am a creative problem solver focused on innovation and the intersection of art, science and culture.
As a creative leader I strive to foster inclusive environments that promote creativity and enable team members to reach their full potential.
I lead creative teams through strategic insights, research, ideation, articulation, prototyping and validation to deliver water tight creative and innovative solutions always focusing on the end user.
With 25 years experience spanning Sydney, London and Paris, I have worked at some of the world’s best creative agencies including Bear Meets Eagle on Fire, The Monkeys, R/GA, Stink Digital and BBH on global campaigns for Nike, IKEA, Campari and Lexus.
My creative leadership, design execution and craft has been recognised by Cannes Lions, D&AD, One Show, the FWA, Webby Awards and more. I regularly serve on international judging panels and as industry mentor at Sydney's Vivid Festival and beyond.